SELF-GUIDED LESSONS

Marketing Basics 

Marketing is the systematic process of informing the public about and generating enthusiasm for an organization’s products and services. The marketing team engages in market research and analyzes consumer trends, which informs the strategic direction of various business functions. This approach enables organizations to consistently address and fulfill the evolving needs of consumers.

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How do you get results out of your marketing efforts?

Marketing serves as an essential catalyst in creating awareness and excitement around an organization’s products and services. By conducting thorough market research and analyzing consumer trends, the marketing team empowers the organization to strategically align its business functions. This dynamic approach not only meets but also exceeds consumer expectations, ensuring long-term loyalty and satisfaction in a competitive landscape.


In this course, we will discuss the skillset needed for successful marketing strategies and turn them into results.
What We Offer

What's included in this online course?

Turn your marketing efforts into results

Well-defined procedures are essential for marketing to turn your efforts into results. This course will provide you with the basics of marketing.

Study at your own pace

You can enroll in this course whenever you want, and study at your own time and pace.

Unique learning experience

You will not learn just by watching many hours of videos. We are offering interactive courses with different media and quizzes, to improve your knowledge.
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